When Is The Best Time To Send An Email? (New Research)

When Is The Best Time To Send An Email? (New Research)

A lot of different factors contribute to your success (or frustration) when it comes to email marketing. Your email has to be the right length. It needs to have the correct message. You’ve got to make sure it goes to the proper recipient. You’ve got to use a catchy subject line. In addition to all those […]

How To Improve Your Marketing Results

How To Improve Your Marketing Results

If you want different results, you need to employ different tactics. Now, this may seem like a “Thank you, Captain Obvious,” moment. Still, it needs to be stated. When I began marketing my voice over services full-time in 2012, my strategy was simple. Do anything and everything I could possibly think of out of a […]

4 Lessons Learned From A Failed Attempt At Marketing

4 Lessons Learned From A Failed Attempt At Marketing

The other day I posted a picture on Instagram. I’d taken a screenshot of my intinerary in my Delta app. It showed the number of days until check-in for three upcoming flights. In other words, this was not a stunning photograph. No breathtaking sunset. No full moon night sky. No masterful architectural creation. No beautiful people. […]

The Optimal Length Of A Marketing Email Is…

The Optimal Length Of A Marketing Email Is…

Six second Vine videos. 140 character tweets. I need an online dictionary to decipher texting short forms. OMG IDK! Social media has destroyed attention spans. What does this mean for email marketing? It means now, more than ever, your message needs to be clear and concise. If you want any hope of grabbing a few […]

The Art of Following Up with Voice Over Leads

The Art of Following Up with Voice Over Leads

The Art of Follow Up Not sure how to follow up with a #voiceover lead or prospect without sounding annoying? Here's a quick tip to improve the effectiveness and response of your follow up marketing emails.

Writing Subject Lines That Get Emails Opened

Writing Subject Lines That Get Emails Opened

When I released my Marketing Emails that Convert downloads, the response was the same from each person who purchased. “Marc, I love the emails, these are really going to help me. But I was wondering, do you have any advice for writing subject lines? Truth is, while I know I’ve composed some great email templates that convert […]