The Problem With Only Knowing One Way Home

The Problem With Only Knowing One Way Home

Have you ever been found yourself traveling a familiar route in your vehicle, only to be detoured by emergency services? An incident occurring on your journey that requires fire, police or EMS to shutdown a particular road? What do you do when that happens? I’ve been a firefighter for 16 years now, and in that […]

How To Improve Your Marketing Results

How To Improve Your Marketing Results

If you want different results, you need to employ different tactics. Now, this may seem like a “Thank you, Captain Obvious,” moment. Still, it needs to be stated. When I began marketing my voice over services full-time in 2012, my strategy was simple. Do anything and everything I could possibly think of out of a […]

4 Lessons Learned From A Failed Attempt At Marketing

4 Lessons Learned From A Failed Attempt At Marketing

The other day I posted a picture on Instagram. I’d taken a screenshot of my intinerary in my Delta app. It showed the number of days until check-in for three upcoming flights. In other words, this was not a stunning photograph. No breathtaking sunset. No full moon night sky. No masterful architectural creation. No beautiful people. […]

The Optimal Length Of A Marketing Email Is…

The Optimal Length Of A Marketing Email Is…

Six second Vine videos. 140 character tweets. I need an online dictionary to decipher texting short forms. OMG IDK! Social media has destroyed attention spans. What does this mean for email marketing? It means now, more than ever, your message needs to be clear and concise. If you want any hope of grabbing a few […]

How To Use YouTube for Voice Over Marketing

How To Use YouTube for Voice Over Marketing

How To Use YouTube For Voice Over Marketing In this weeks tip, I share an idea for using YouTube for your #voiceover marketing without having to produce your own videos. Posted by Marc Scott on Tuesday, February 16, 2016 Need Help With Your Marketing? How about a one on one coaching services via Skype? We […]

Have vs Want: The Power of a Word

Have vs Want: The Power of a Word

Think about these two statements… I have to do marketing today. I want to do marketing today. Which one has the greatest appeal to you? Which one is more motivating? Which one sounds like an opportunity? Have To When I start out my day telling myself, “I have to do marketing today,” I’m immediately setting myself […]